Experiential across time and space.

As we passively watch films at home or in theatre, the 4D Interstellar VR experience let fans go zero gravity as they navigated their way through the Endurance ship featured in the film. Synced with VR content created by the film’s primary VFX house, Framestore, the physical activation simulated weightlessness via hydraulic-controlled Zero-G seats atop a stunning launchpad silo setpiece. A separate ‘travel size’ companion build traveled to global markets across Europe and Asia.