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Nissan Ultima

Captivating Canada Day spectators across the country, the water projection was a first-to-market nationally. Launching across multiple cities over the course of the night, the projection displayed a cat and mouse sequence between a lighthouse and the nimble Nissan Ultima. With a fan of water 120′ wide and 60′ tall, the content loomed over unblinking eyes as fireworks lit up the night sky.

Brand

Nissan

Project

Water Projection

Client

TBWA

Platform

Activation

Role

Creative Technologist

Nissan Ultima
Nissan Ultima
Nissan Ultima
Nissan Ultima
Nissan Ultima