Creative & Art Direction
Selected Work
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Coke Arctic Home

To shed light on the at-risk inhabitants of the Arctic as global warming pervades, the experience was created for everyone to come together, record a pledge to build awareness, and help find a meaningful solution to a cause in need. As pledge’s flowed in from bystanders, the temperature within the enclosure froze in real-time. Adversely, a lack of pledges caused the ice to melt, and mirror the impact of our environmental inactions.

Brand

Coca-Cola

Project

WWF Arctic Home

Client

Zula Alpha Kilo

Platform

Activation

Role

Lead Designer

Coke Arctic Home
Coke Arctic Home
Coke Arctic Home
Coke Arctic Home
Coke Arctic Home
Coke Arctic Home
Coke Arctic Home