The N:ow Machine
Dupont x R/GA

A multi-sensory trip.

Settled amongst the chaos that was TED 2019 in Vancouver, DuPont activated their n:ow machine. The media dome housed an almost meditative experience that highlighted Dupont offerings threaded together as a short branded film. Amplifying the hemispherically-projected content, the experience was framed by a haptic-integrated recliner as well as DMX-controlled fans to heighten the immersiveness.

Coda.

Client
R/GA

Role
OOH CD

Brand
DuPont

Project
4D Media Dome

Channel
DOOH

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