Into The Storm
Warner Bros.

Worth a change of pants.

As the first true 5D VR experience created, Into The Storm VR activated at Comic-Con to rabid moviegoers who were put directly into the path of an inbound F5 tornado. The build was complete with airblasters, buttkickers, and high-output fans all synced perfectly to the action of the content. With integrated cameras inside the booth, participants left with videos of their in-experience reactions concatenated with a real-time output from their headset.

Coda.

Title
Into The Storm

Client
Warner Bros.

Role
Creative Director

Project
5D VR Tornado

Platform
Oculus Rift

Channel
DOOH

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